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Intern Marketing Communications or Online Marketing

Functie Intern Marketing Communications or Online Marketing
Opleidingsniveau HBO
Locatie Nijmegen
Dagen per week 4 of 5
Stageduur 5 - 12 maanden
Stagesoorten Afstudeerstage , Werkervaring
Stagevergoeding € 385

Taakomschrijving

About Planon Planon is the leading global software provider that enables organisations to solve their Facility Management and Real Estate challenges effectively with superior software solutions and excellent customer service. The Planon Solutions include Real Estate Management, Space & Workplace Management, Maintenance Management, Integrated Services Management and Sustainability Management.

Started in 1982, Planon has over 1,800 clients in 40 countries and offices in Austria, Belgium, Canada, France, Germany, India, the Netherlands, Singapore, the UK and the US. Since 1982, Planon has had a single mission: to solve customers business challenges with technology solutions, by providing them with a world-class software application and expert business services to enable the implementation.

One of the keys to our longevity is the solid relationships we have built with our partners and customers. Due to the completeness of Planon's vision and robust technology, Planon has enjoyed a long history of delivering customers real-world solutions for their business needs.

Planon has one clear ambition: to become the undisputed global market leader of Facility Management, Real Estate, and IT software solutions. We have already achieved a lot. We are ranked in the top 3 in this market and are considered by Gartner (a prominent information technology research and advisory company) to be a visionary and one of the leading players in the field, but our voyage of discovery has only just begun. Reaching the top is a challenge. Staying at the top is a different ball game altogether.

Position The Marketing department is responsible for developing the strategy to implement the activities that help Planon reach its strategic objective: Revenue growth through sales enablement, demand generation and branding. As an intern you can choose between two internships: marketing communications or online marketing. In each of these internships you support the corporate marketing team. We are looking for a creative, pro-active personality to support marketing campaigns (corporate or online). This is an internship at our Nijmegen headquarters, The Netherlands.

Key responsibilities As a marketing communications intern you could have the following responsibilities/tasks: 1. Webinars: Schedule webinars in Go2Webinar, Create webinar campaigns in Marketo, Assist in reporting and metrics on the success of webinar campaigns and Suggest improvements in webinar management processes 2. Newsletters: Suggest topics, create content, coordinate and review translations, build newsletter campaigns in Marketo assist in reporting and metrics on the success of newsletter campaigns and suggest improvements in newsletter management processes 3. Events : Support offline events such as trade shows and seminars (write invitations, integrate social media, attend events etc.), assist in reporting and metrics on the success of events and suggest improvements in event management processes. 4. Website: Make suggestions for improvements to the site and key features.

As an online marketing intern you could have the following responsibilities/tasks: 1. The website Updates to the corporate websites, including adding news and events, Make suggestions for improvements to the site and key features and add videos and new assets to the site. 2. Marketing automation (via program Marketo) Make Marketo e-mails, make landing pages and marketing campaigns, assist in reporting and metrics on the success of our campaigns and maintain basic data hygiene 3. Social Media Work with the Marketing Managers to ensure a vibrant social media presence,  maintain and monitor the effectiveness of Twitter & Linked-In Key

Competences. Education/experience: -An academic or HBO background in marketing and/or communications. -Knowledge of e-marketing and understanding of the importance of integrated communication. -Experience with demand generation activities such as e-mail marketing. -Experience and knowledge of SEO and/or social media is a plus.

Business Skills: Good organizational skills, ability to multi-task, prioritize, schedule, and meet deadlines. Personality: Strong team player, collaborative, service-oriented and hands-on.

Languages: -Good oral and written communications skills in English.</p> -French and/or German oral and written fluency is not required, but would be a huge plus.

Computer Skills: -MS Office Skills: Word, Excel, PowerPoint. -Experience using marketing automation software such as Marketo would be beneficial, but not required. -Basic HTML knowledge is a plus.

Contact and information For further information please contact Teske Schröder at our HR Department on +31 (0)24 64 13 135, or send an e-mail to recruitment@planonsoftware.com

Werkzaamheden

  • Schedule webinars in Go2Webinar
  • Create webinar campaings in Marketo
  • Assist in reporting and metrics on the success of webinar campaigns
  • Suggest improvements in webinar management processes
  • Suggest topics, create content (newsletters)
  • Coordinate and review translations
  • Build newsletter campaigns in Marketo
  • Assist in reporting and metrics on the succes of newsletter campaigns
  • Suggest improvements in newsletter management processes
  • Support offline events such as trade shows and seminars (write invitations, integrate social media, attend events etc.)
  • Assist in reporting and metrics on the success of events
  • Suggest improvements in event management processes
  • Make suggestions for improvements to the site and key features

Gewenste profiel

  • An academic or HBO background in marketing and/or communications
  • Knowledge of e-marketing and understanding of the importance of integrated communication
  • Experience with demand generation activities such as e-mail marketing.
  • Experience and knowledge of SEO and/or social media is a plus.
  • Good organizational skills, ability to multi-task, prioritize, schedule, and meet deadlines
  • Strong team player, collaborative, service-oriented and hands-on
  • Good oral and written communications skills in English
  • French and/or German oral and written fluency is nog required, but would be a huge plus
  • MS Office Skills: Word, Excel, PowerPoint
  • Experience using marketing automation software such as Marketo would be beneficial, but not required
  • Basic HTML knowledge is a plus

Wat bieden wij

  • A challlenging internship at Europe's maerket leader in Facility Management and Real Estate Software.
  • An inspiring international learning environment

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